JOB TITLE: Channel Marketing Specialist - Job# 11

DESCRIPTION

Position Overview

Reporting to the Senior Marketing Manager, the Channel Marketing Specialist will drive brand and product awareness with our e-Commerce, national/regional retailer and home shopping networks channel partners through diligent communication and creative marketing. The role evangelizes our product focus and ASUS benefits through a keen understanding of all ASUS product lines, including notebooks and tablets, and consistent delivery of marketing messages through a variety of point-of-sale and online marketing.

The Channel Marketing Specialist will work with the Marketing team to educate, strategize and provide the organization with sales and marketing programs to increase revenue.

Responsibilities

• Execute the go-to-market channel strategy for designated segment.
• Work with Marketing Communications, Product Marketing and other Channel Marketing team members on assigned projects.
• Develop, implement and execute strategic and tactical initiatives relating to assigned products and/or channel segment(s) to include, but not limited to, the following:
  • Retail Marketing – Create point-of-sale material to promote the ASUS brand within our retail partners’ physical and online stores.
  • Website Management – Update the corporate site with up-to-date product information and localized content, and provide recommendations to improve the user experience for customers.
  • Training / Education – Work closely with Product Marketing and Product/Account Mangers to develop compelling core marketing and sales collateral materials.
  • Tradeshows and Meetings – Attend and support ASUS and/or channel partner sales meetings and relevant tradeshows.
• Work collaboratively to identify and execute on market opportunities and co-ordinate activities to maximize product / services offerings.
• Analyze customer and product category trends, determine business priority and help channel define strategic choices in new product introduction and promotional programs.
• Lead in seamless integration and operational excellence between business functions to deliver superior service to the customers.
• Implement and evaluate marketing programs that reach the consumer and build both ASUS and customer equity.
• Work with Product Managers, Account Managers and sales representatives in the field to gain knowledge of customer interaction and sales process.

QUALIFICATIONS

Required Skills & Abilities

• Detail-oriented
• Must work well under-pressure, and in a fast-paced environment
• Strong team player with the ability to work cross functionally with other teams
• Ability to multi-task and manage multiple projects and programs efficiently
• Strong with numbers and an ability to identify trends and patterns in data
• Well-developed planning and organizational skills
• Strong problem identification & problem solving skills
• Strong communication and presentation skills
• Strong interpersonal skills
• Excellent attention to detail, structured approach to analysis
• Ability to think through issues from an end-to-end perspective
• Fluent in English, and French is an asset

Required Experience

• At least 2 years of relevant marketing experience
• Experience in retail marketing
• Experience with website management
• Relevant marketing experience in consumer electronics or technology is an asset
• Proficient in MS Office applications

Required Professional Designation/Certification

• University degree in Business Administration, Commerce, Marketing, or a related discipline required

SCHEDULE: Full-time

LOCATION: Markham, Ontario, Canada

ASUS provides health coverage, dental, vision, holidays pay, and more to its employees and seeks only qualified candidates for this position. Please email your resume and cover letter to: canadaHR@asus.com and put job title on subject line.


ABOUT ASUS:

ASUS has long been at the forefront of the information technology industry and although the company started as a humble motherboard manufacturer with only a handful of employees, it is now a dominant player in the global market and employs over 11,000 people in 50 countries around the world. ASUS makes products in almost every conceivable category of information technology, including PC components and peripherals, desktops, notebooks, tablets, servers and smartphones. ASUS is a major proponent in bringing quality innovation and design into its users' lives. In 2013, ASUS products won 4,256 international media awards and accolades. The company revenue was US$11.9 billion in 2011. The Canadian head office is located in Markham, Ontario Canada.


Please email your resume and cover letter to: canadaHR@asus.com and include the job title in the subject line. We thank you for your interest. Only those selected for interviews will be contacted.